Last updated: 10 December 2025

Introduction

Ryetec Industrial Equipment Limited, Ryetec, we, us, our, respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store and, where applicable, share personal data when you use our website at / (the Website). It also sets out your rights in relation to that data.

1. Data we may collect

Depending on how you interact with the Website, we may collect the following categories of personal data.

• Contact and identity information, when you voluntarily submit a contact form, request a quote, make an enquiry about machinery or spare parts, or otherwise reach out to us. This may include your name, company name, address, email address, telephone number and any other information you choose to provide.
• Technical and usage data, automatically collected when you visit or navigate the Website, for example via cookies or similar tracking technologies. This may include your IP address, device and browser type, operating system, pages visited, time and date of visits, referring URLs and similar information.
• Communications data, including any correspondence between you and Ryetec, such as emails, telephone calls or messages relating to enquiries, support, ordering or other interactions.

2. Purpose of data use

We may use your personal data for the following purposes.

• To respond to your enquiries or requests, for example quotes, product information, technical advice or spare parts support.
• To provide after sales support, maintenance advice or other customer services.
• To send you information you request, such as product brochures, updates or news, where you have asked for this or where we are otherwise permitted to do so.
• To administer and operate the Website, including by using analytics and usage data to monitor performance, improve the Website and understand how users engage with it.
• To comply with legal or regulatory obligations, for example accounting and record keeping, and to prevent fraud or misuse of our services or Website.

3. Legal bases for processing

We will only process your personal data where we have a lawful basis to do so. Depending on the circumstances, this may include:

• your consent, for example for certain marketing communications or the use of non essential cookies
• the performance of a contract with you, or steps taken at your request prior to entering into a contract
• our legitimate interests, for example to improve our services and Website, respond to enquiries and manage our relationships with customers and suppliers, provided that these interests are not overridden by your rights
• compliance with a legal obligation, for example where we must retain certain records for tax or regulatory purposes

4. Data sharing and disclosure

We do not sell your personal data. We may share your personal data only when necessary and appropriate, as set out below.

• With our UK dealer or distributor network, where this is relevant to fulfil an enquiry, arrange quotations, delivery or local support.
• With third party service providers who assist us in operating the Website, providing IT or hosting services, analytics services, email services or other support functions. These providers are only allowed to process your personal data on our instructions and are subject to appropriate security obligations.
• With legal or regulatory authorities, where required by law, regulation or court order, or where we need to protect our rights, property or the safety of our staff, customers or others.

5. International transfers

Some of our third party service providers, such as Google Analytics, may process data in countries outside the United Kingdom and the European Economic Area, such as the United States. Where this is the case, we take appropriate measures to ensure that your personal data is given an adequate level of protection, for example by relying on standard contractual clauses or other recognised safeguards.

6. Data retention

We retain personal data only for as long as necessary to fulfil the purposes described in this Privacy Policy and to comply with applicable laws. This means that the retention period will depend on the type of data and the context in which it was collected.

For example, we may retain:

• enquiry and contact data for as long as needed to respond and follow up, and for a period afterwards where required for our records
• customer and transaction records for the period required under tax and accounting laws
• technical and usage data for a shorter period, typically associated with analytics and security monitoring

When personal data is no longer required, we will delete it or anonymise it.

7. Data security

We implement appropriate technical and organisational measures to protect your personal data from unauthorised access, unlawful processing, accidental loss, destruction or damage. While no system is completely secure, we work to protect your information in accordance with applicable data protection laws.

8. Your rights

Under UK data protection law, including the UK General Data Protection Regulation and related legislation, you may have the following rights in relation to your personal data.

• The right to request access to the personal data we hold about you.
• The right to request correction of inaccurate or incomplete personal data.
• The right to request deletion of your personal data, in certain circumstances.
• The right to request restriction of processing, in certain circumstances.
• The right to object to certain types of processing, including direct marketing.
• The right to request portability of your personal data, where processing is based on your consent or on a contract and carried out by automated means.
• The right to withdraw consent at any time, where processing is based on your consent. Withdrawal of consent will not affect the lawfulness of processing carried out before you withdrew it.

If you wish to exercise any of these rights, or if you have any questions about how we handle your personal data, you can contact us using the details set out below.

You also have the right to lodge a complaint with the UK Information Commissioner’s Office if you are unhappy with how we have handled your personal data. Further information is available at www.ico.org.uk.

9. Use by minors

Our Website and services are not directed at children under 16 years of age, and we do not knowingly collect personal data from children. If you believe that we have collected personal data from a child, please contact us so that we can take appropriate steps.

10. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be published on the Website, with an updated last updated date. We encourage you to review this page periodically to stay informed about how we use your data.

11. Contact information

If you have any questions about this Privacy Policy or our data practices, or if you wish to exercise your rights, you can contact us at:

Ryetec Industrial Equipment Limited
Mill House, A64 East Knapton
Malton, North Yorkshire
YO17 8JA
Email: [email protected]
Phone: 01944 728186